May 17th 2012
 Breakfast from 7:45 am
Meeting 8:15 - 9:30 am
Networking and discussion 9:30-10:30

 Luke Brynley-Jones

Founder & CEO
Our Social Times
www.oursocialtimes.com


Social Media Optimisation

Luke Brynley-Jones is one of the UK’s most experienced and best known social media
consultants. A passionate advocate of the “socialisation” of business and the need for online
customer engagement, Luke combines a clear, strategic approach to marketing with a
wealth of first-hand experience. Having worked with global brands, celebrities, start-ups and
SMEs, Luke speaks with wit and insight about how social media is changing the world of
business.

In 2009 he founded Our Social Times the popular social media marketing blog. In
addition to hosting a series of social media conferences in London, New York, Paris and San
Francisco, Luke currently consults to several leading brands, including Orange Business
Services, The Telegraph Media Group and BlueSquare.

In this session Luke will explain how and, crucially, why social media marketing works and set out the key steps that organisations need to take to optimise their social media presence. Drawing on case studies from the events industry and highlighting innovative tools and technique - including guidance on how to monitor and measure ROI - he will provide a wealth of stimulating ideas to drive your social media strategy.
 

Kelvin Newman

Creative Director
SiteVisibility
www.sitevisibility.co.uk  


Search Engine Optimisation

In his role as Creative Director at SiteVisibility, Kelvin Newman is responsible for iTunes most popular internet marketing podcast, downloaded by over half a million people. On the show he’s collaborated with a number of the world’s most respected marketers including Seth Godin, Tim Ferris, Avinash Kaushik &Jakob Nielsen.

Kelvin has delivered presentations across the UK & Europe at events like A4U, SMX London and SASCON, regularly contributes to State of Search & Econsultancy and is heavily involved with SiteVisibility’s innovative search marketing campaigns for clients such as Hotels.com, FindaProperty, Gala Bingo &uSwitch. He also runs the hugely oversubscribed BrightonSEO conference which sold out in 26 minutes and has written a free book on link building called Becoming a Clockwork Pirate.

During the technology masterclass, Kelvin will discuss what steps you can take to increase traffic from search engines, so that web users can discover more about your brand or events. The session will give you the tools, technique and understanding to supercharge your SEO efforts.
 

One Wimpole Street's technology masterclass is fast becoming an industry leader in connecting innovators in digital communications with the events industry

Please read below a list of some of the companies attending
 

Sarasin & Partners
CBRE Richard Ellis
Sheridans
Grass Roots
Grant Thornton UK LLP
Janssen
Fox Kalomaski Crossing
GovNet
Imperial College
 

Read what some of the attendees of the last event thought:

Excellent presentations, inspiring, thought provoking and entertaining, everything you could have wanted" 

" Really enjoyed the event, the venue and service was excellent and the content of the event was very well pitched. A much better way to show case a venue than just a walk around with a glass of wine. I'm looking forward to the next one!"
                                                                                                                                                                                                                                                                                                                                                                    

 Absolutely, very engaging speaker. Interesting to find out how all of the social media platforms interconnect.!"